Introduction to Business (GEB1011)                         

Spring Term 2007

St. Johns River Community College (St. Augustine Campus)

 

Instructor: Mr. Bill Kiernan

Office: St. Augustine Campus, Room J118

Office Hours:  Monday, Tuesday, Wednesday, Thursday 1pm – 3:30pm

                         Or by appointment

Telephone: (904) 808-7485

Email: williamkiernan@sjrcc.edu

 

Prerequisites: None

Additional Helpful Skills:  willingness to learn, open mind

 

Course Description:

This course is a study of business organization, management and ownership, wholesaling, retailing, advertising, international trade, employee training, compensation and labor relations, financing, risk and security markets, accounting and controls, business regulations and taxes are included in this course.

 

Materials Needed:

Textbook:  Excellence in Business, 3/E, Third Edition, Pearson Prentice Hall,  Authors: Bovee, Thill, Publisher: Prentice Hall, ISBN-10: 0131870475

 

 

 

 

 

 

 

Course Objectives

1.      Understand and discuss basic economic and commerce principals and their impact on particular businesses and industries.

2.      Discuss the ethical and social responsibilities of businesses in the local, national, and global marketplaces.

3.      Compare and contrast the various forms of business ownership and their advantages and disadvantages.

4.      Discuss the various ways in which a business can be created.

5.      Discuss the strategic and tactical functions performed by the management team within a business.

6.      Compare and contrast different management structures and styles.

7.      Understand various models of production and how information systems can be used to augment them, track processes, and measure quality.

8.      Understand the basic human resource functions that a business must provide.

9.      Articulate several prominent employee motivation theories.

10.  Understand the fundamental need for the marketing function within a business and discuss pricing, promotional, and distribution strategies.

11.  Understand the need for managing the financial resources of a business and describe the roles of the acounting and finance areas.

 

Attendance/Absence:

Attendance is critical and required for successful completion of this course.  This course will require significant class preparation and the text will be covered at a fairly rapid rate.

It is your responsibility to notify your Instructor (via telephone, email, on in person) should you be unable to attend class for any reason.  It is the student’s responsibility to let the instructor know in advance should an absence be necessary. It is the student’s responsibility to pro-actively seek missing knowledge, scheduling changes. It is strongly suggested that you regularly log on to your SJRCC Student email as the Instructor will provide important communication through this vehicle.  If the student wishes to drop the course for whatever reason, the student must hand in proper forms into Administration on or before March 16, 2007.  

 

Absence Warning

As stated in the student handbook you may receive an instructor warning when you have

missed the equivalent of three 50-minute class periods regardless of the reason and may

be withdrawn from the course by the instructor after the fourth 50-minute absence. It is

the student’s responsibility to withdraw from class. Do not assume that the instructor will

withdraw you. Do not stop coming to class without withdrawing officially – protect your

GPA. Withdrawal forms are available from the Records Office on the Palatka Campus

and from the Administration area of other campuses. 

 

 

 

 

Grades and Grading:

Your grade for this course will be a combination of homework assignments, exams, and class participation.  All work must be submitted on the date and time that it is due. Assignments are due at the beginning of the class in writing to the Instructor.  Each day late will result in the reduction a one grade letter. After four time periods the assignment will receive a grade of “F”.

 

Source of Grades: 

A) Four Exams and The Project (two thirds of overall grade, each equal weight)

B) Assignments (one third of overall grade)

 

Drop Grades” – two lowest grades can be dropped. These can be either Exam 1,2,3 or Homework Assignments. The Project nor the last Exam can be dropped.

 

St. Johns River Community College Grading Scale:

A=90-100, B=80-89, C=70-79, D=60-69, F=0_59

 

Make up Policy – There are no “make ups”.  Once an Exam has been given to the class, the student who has missed an Exam must use one of the two “drop grades” provided by the Instructor.

 

No Incompletes will be given in this course.

 

Academic Integrity:

Students in this class must know, observe, and not compromise the principles of academic integrity.  It is not permissible to cheat, to fabricate, or falsify information, to submit the same academic work in more than one course without  prior  permission, to plagiarize, to receive unfair advantage, or to otherwise abuse accepted practices for handling and documenting information.  The grade for this course includes the judgement that the student’s work is free from academic dishonesty of any type.  Violations or infractions will be reported to the Vice President for Student Affairs and may lead to failure of the course and other sanctions imposed by the College.

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Source of Grades

Introduction to Business  (GEB 1011) – Spring 2007

(Tentative Schedule)

Note that the schedule is tentative. Changes to schedules will be made by the instructor based upon the needs of the class and will be announced in class and sent via email.

 

  • Semester Begins January 2, 2007

 

A)    Four Exams – 2/3 of overall grade, an exam

at the end of each Part below, equal weight:                             DUE DATE

 

  • Chapters 1-4                                                                                                   1/25
  • REAL WORLD PROJECT – WHICH SPORTS CAFÉ ?              2/13
  • Chapters 5-11                                                                                                  3/8
  • Chapters 12-15                                                                                                4/3
  • Chapters 16-18                                                                                                4/19

 

    B) Projects / Assignments (one third of overall grade)

     * Chapter 1 / Test Your Knowledge, p.55, Questions 1-14                                                                     1/9         

      * Chapter 2 / A Case for Critical Thinking, p. 93-94, Questions 1-3                                        1/11

      * Chapter 3 / A Case for Critical Thinking (Whirlpool), p. 127-128, Questions 1-3                      1/18

      * Chapter 4 / Test Your Knowledge,  p. 158, Questions 3-10                                                  1/23

 

      * Chapter 5 / A Case for Critical Thinking (AOL) , p. 191-192, Questions 1-3                             1/30

      * Chapter 6 / Test Your Knowledge, p. 217, Questions 1-10  AND                                                         2/6

          Expand Your Knowledge, Discovering Career Opportunities, p. 218, Questions 1 only

 

      *  Presentations “Which Sports Café?”                                                                                                     2/13

                                                                                                 

      * Chapter 7 / A Case for Critical Thinking (Wegmans), P. 254-255, Questions 1-4             2/15

      * Chapter 8 /  A Case for Critical Thinking (Harley Davidson), pages 285-286, Ques 1-3                  2/22                        

      * Chapter 9 / Test Your Knowledge, p. 316, Questions 1-10                                                  2/27

      * Chapter 10 / A Case for Critical Thinking (Starbucks), pages 355-356, Questions 1-3                      3/1

      * Chapter 11, Test Your Knowledge,  pages 386-387, Questions 1-10                                           3/6 

                                                    

      * Chapter 12, Expanding Your Knowledge (Discovering Career Oppor.) p. 422, Ques. 1-3                3/15

* Chapter 13 / Test Your Knowledge, p. 451, Questions 1-12                                                                 3/20       

* Chapter 14 / A Case for Critical Thinking (REI), p. 481-483, Questions 1-4                                       3/22

      * Chapter 15 / Test Your Knowledge, p. 510-511, Questions 1-10                                                         3/29

 

      * Chapter 16 / A Case for Critical Thinking (A.A.), p. 546-548, Questions 1-3                      4/10

      * Chapter 17 / Test Your Knowledge, p. 574, Questions 1-10                                                  4/12

 

 

 

  • Last Day of Classes – April 24, 2007

 

 

 

 

 

This is an added bonus that comes with your textbook.

Go to www.coursecompass.com

Use the key in the following images of the website.